The Delhi High Court, in an interim order, has restrained Baba Ramdev's Patanjali Ayurved from running any misleading advertisements targeting Dabur Chyawanprash.

The order was passed by Justice Mini Pushkarna on a petition filed by Dabur alleging that Patanjali was running disparaging advertisements about one of its widely popular products.

In the advertisement, Patanjali claimed that it was the only firm that manufactured Chyawanprash as per Ayurvedic scriptures and classical texts, implying that other brands like Dabur lack authentic knowledge. 

The advertisement states: “Jinko Ayurved aur Vedo ka gyaan nahi, Charak, Sushrut, Dhanwantari aur Chyawanrishi ke parampara mei ‘original’ Chyawanprash kaise bana payenge?”

Dabur approached the Delhi High Court seeking an immediate stay to these advertisements and sought Rs 2 crore as damages for the harm caused to the reputation of the brand.

Dabur, in its plea, said the advertisement falsely claimed that Patanjali's Chyawanprash was the only genuine product. Furthermore, Dabur objected to specific references in advertisements by Patanjali calling a 40-herb Chyawanprash “ordinary.”

In its petition, Dabur also argued that such advertisements misleads consumers and undermines confidence in the products governed by strict regulatory standards.

The matter is scheduled to be heard next on July 14.